Jonathan Priest - Creative Writer



	Themes and Invitations Video and Drama Modules Speeches and Speaker Training

	I can provide all the written and spoken elements for an event including video inserts, dramatisations, keynote speeches and plans for breakout sessions. If required, I can also offer speaker training.

	Yorkshire Building Society 2005 Winner of Gold in IVCA Live Events Category Yorkshire Building Society holds a road-show every two years. My challenge was to write for four speakers on stage at once in a series of short but highly interactive presentations to communicate their purpose, values and vision. YBS Communications Manager, David Holmes and John Plews from the production company Ovation, were both very pleased. IVCA Judges Citation - "A highly absorbing event, rich in audience participation, delivered and executed in the most lively and compelling way"

	GlaxoSmithKline A highly motivational video opener was required for an internal sales launch event for a new product. The world-wide president of pharmaceuticals was unable to attend but needed to be there in spirit. (InVolve) Microsoft UK Microsoft UK is undergoing a major restructuring programme designed to provide customers with a more consistent and higher quality experience. This has radical implications for everyone working in the company. Nick Barley, Head of Marketing and Corporate Affairs is leading the transformation in the UK. I helped to put together his presentation and work with others on this two day internal communication event produced by Malone Associates.

	R W Baird R W Baird, the investment bank was growing fast in the UK. With so many new employees joining they needed to accelerate their staff induction process. In partnership with Impressions, we designed and staged a new event, spiced with quizzes, networking activities and a great night out. I also provide speaker training for their senior managers. (Impressions)

	Charity Bank Charity Bank is a new type of bank where your deposits are lent to charities at reasonable rates and flexible terms. In addition to scripting the launch video, I wrote the inaugural speech at the launch event for The Rt Hon Sir Eddie George, Governor of the Bank of England. I have also penned words for HRH The Prince of Wales and The President of Microsoft Europe and other dignitaries too numerous to mention. (Totem Events)

	Iceland Foods Iceland Foods held an event for all their staff. As with everything that Iceland did at the time, it was very, very different; walls covered with graffiti slagging off competitors with toilets full of their branded products, a female body builder, a band using supermarket trolleys for instruments and more - all very consistent with the company's brave stand against GM foods! Small wonder the entire management team involved have been sent to pastures new. Every word of the scripted presentations were penned by yours truly. Never again! (In Real Life)

	British Airways Remember when British Airways shocked the world with its new tail fins? The launch event made communication history with hundreds of separate celebrations following the sun around the world with dozens satellite up-links and downlinks - a logistical triumph by Park Avenue Productions. I was privileged to be the speechwriter to the project, writing not only the launch speech for Bob Ayling but also the studio links and the presentations for all the local venues around the world. (Park Avenue)

	Magex When Magex (part of RBS) launched it's new digital rights management service I helped the management team develop the key messages for the press event. The Head of Brand & Communications for Magex was very pleased.


	Effective Speeches & Presentations You may not aspire to be a great orator but you can improve your speaking effectiveness if you click here to download my free report, "Effective Speeches and Presentations". Follow this approach and even the most mind-numbing topic can be turned into a stimulating presentation, bringing credit to the speaker and joy to the audience.





	If you want to present your product or service using PowerPoint why not throw away that tired old deck and start afresh? Clear, well-designed slides with minimal text and powerful graphics work best. I and my designers will work with you to create a memorable, scripted presentation that really keeps the audience's attention and communicates your messages with clarity and style.


	Nightmare	Dream
	Text-heavy slides are poison to presentations	Graphics and diagrams work best and look professional


	There's no point staging a event if no one turns up. Setting the theme and sending out an invitation that captures the excitement of the occasion are essential prerequisites to a successful event.



	US investment bank, RW Baird wanted to stage an event about investment opportunities in the entertainment sector, so I wrote and produced an invitation that captured the moment with a little out-of-the-box thinking.


	Computing * Financial Services