Showreel

It’s the concept that counts

Videos are in Flash and may not be viewable on a Mac. Best viewed on full screen.

Roche Diagnostic

Cervical cancer is caused by the Human Papilloma Virus. A new test for HPV improves the outcome for patients with abnormal smears. This dramatised role play (1 of 3) involves a gynecologist and a patient played by an actress and is designed to help GPs put the HPV test in context. (Mediapool)

Concept: Actress ad libs based on script and questions

Spacelabs Healthcare

Pathfinder SL – Conference sting for a company that makes portable ECG recorders and the diagnostic software (Mediapool)

Concept: Dramatisations to emphasise speed and depth of data analysis

Unilever


Concept: Everyone in the procurement process is given a voice


ubj 150x150 Showreel

IVCA Bronze Award 2011

Ministry of Justice

You Be The Judge – Four interactive courtroom dramas designed to help public gain a better understanding of sentencing policy. Once you have watched each case, you review the sentencing guidelines and pass sentence. You can then find out how your sentence compared with the one actually given. Public access surpassed all expectations. Click here to go to MoJ website. (Speakeasy)

Concept: Clerk of the Court provides the background to each case


Standards for England – Code Uncovered

Training drama about ethics in Local Government (Jacaranda)

Concept: Bullying and corruption often go hand in hand

Rolls-Royce Marine

Merchant Division - One of three videos I scripted for a shareholder meeting in Singapore (The Edge Picture Company)

Concept: Rolls-Royce Marine does a lot more than make engines

European Climate Foundation

Le Debat – Commissioned during French EU Presidency. Features environmentalist and former presidential candidate, Nicolas Hulot. I conducted the interviews, including those in French, and oversaw post production. (Brandcast)

Concept: Leading industrialists and broadcasters unite on theme of climate change

Foster + Partners

The Masdar Project – Zero carbon, zero waste citadel in the middle of the desert in Abu Dhabi (The Bank)


Concept: Your achievements are limited only by your vision

Lloyds TSB

Financial Crime: Stemming the Tide – Presenter-led training video to encourage banking staff to report suspicious transactions (Speakeasy)

Concept: Investigative Reporter, Duncan MacIntyre adds credibility to message

New Ways of Working

This was made for bank, now long since defunct. It’s a choreographed vision of a dystopic organisation cut to Prokofiev’s Romeo and Juliet . It was a collision between a big idea and a brave client. The quality is poor, from a VHS video, but I am proud to share it nevertheless.

Concept: Rigid hierarchies destroy ambition and reduce productivity